We work very hard at Mars so that people can wholeheartedly enjoy their special chocolate moments.
The consumer is at the heart of what we do. Back in 1911, the consumer was looking for a delicious, affordable and convenient chocolate product. We revolutionised the chocolate market by introducing the Mars bar. Some things haven’t changed since then: the consumer is still at the heart of what we do.
MARS®, SNICKERS® and BOUNTY® are now synonyms for chocolate bars, while M&M’S® and CELEBRATIONS® have attained cult status with chocolate lovers. Also BALISTO®, the chocolate bar made in Viersen, has made brand history in Germany. The reason is their consistently high quality. Mars uses only high-quality ingredients, and makes sure that all its products comply with strict quality controls.